“One thing that did cut through the exhaustion was a task I’d been anticipating for more than six years: writing the Facebook post in which I announce to friends, former friends, frenemies, ex-girlfriends, college roommates, future wives, and family members that I was not in fact an obscure failure but a new, minor footnote in the annals of Silicon Valley startup successes. Writing it was easy. I’d had six years to plot it in my head.”
– via I Sold My Startup for $25.5 Million. Here’s How I Did It – Slate
Long before 1871 and all the talk about Chicago as a tech hub, Brad Flora bootstrapped his own startups, sacrificing sleep and his own basic needs – food, shelter, etc. – along the way. All of this led to the payoff described above. He does a wonderful job outlining the frenzied banality that made it happen.
And I love he admits thinking about the announcement for the entire six years of the experience.